Give each section or product its own code: the spec sheet, a demo video, the product page or this quarter’s price list. What’s printed on the page stays as printed; with dynamic codes you change what each code opens, so the scan shows current details after prices and ranges move on.
Illustrations of printed pieces with fictional businesses. The codes on the spread open this page; yours would open a spec sheet, a video or a product page.
One code on the cover is enough for “see the full range online”. A code per section or product opens the right page directly, and shows you which parts of the catalog get scanned.
A vCard code is made for one person, so a catalog with three reps on the contact panel needs three. If one product needs several destinations, a List of links QR code puts them behind a single code.
A figure printed on the page stays as printed. What you can change is where each code leads: a dynamic code prints a short QR Rapid link, so you can replace a PDF price list each quarter, or let a URL code open the product page as it is today. If a price will move, print “Scan for current prices” beside the code instead of a figure.
A static code is fixed to what you typed when you made it and isn’t tracked, so a printed catalog can’t be corrected later. The PDF QR code page explains the cover page and file replacement.
A dynamic code works while it’s active in your QR Rapid account; if it’s deactivated (for example when a plan ends), scans show an inactive-code page until you reactivate it.
Dimensions, materials, care and finishes, as the document you already produce. Up to 20 MB per file.
The page on your own site, showing whatever it shows today: price, options, how to order.
Assembly, a walk-around or the product in use, where a photo on paper can’t show it.
Spec sheet, video and order page behind one code, as a mobile page of buttons.
More project photos than the page has room for. Suits a printed portfolio.
Put an Image code beside each project for the full photo set, a PDF code on the back for the complete portfolio, and a List of links code for your site, a showreel and a booking link.
One code for the demo, one for the rep’s contact card. For proposals, rate cards and reception signs, see QR codes for business services.
A forty-page catalog can carry dozens of codes. Keep them findable by naming and filing them the way the catalog is laid out. Your plan sets how many dynamic codes you can create.
Create one. Make the first dynamic code for one product, with your colours, logo and frame.
Duplicate it. One copy per product or section, then change each copy’s destination.
Rename by page. Start each name with the page number and product, so the list reads like the catalog.
One folder. Move the catalog’s codes into one folder, and start a new folder for next season’s edition.
Filter Statistics. By folder for the whole catalog, or by one code to see whether a section gets scanned.
Statistics shows scans by hour, day or week, devices and operating systems, countries and cities, and estimated unique visitors, which counts distinct IP addresses and is an estimate, not a count of people. Duplicating, editing and scan counts are for dynamic codes only.
Spring catalog 2027
5 codesBeside the product it belongs to
Next to the photo, name or price, with a few words saying what it opens. A code alone at the bottom of a page of six products is a guess.
Out of the gutter and folds
The inner margin curves into the binding, and a stapled or perfect-bound catalog won’t open flat. On a folded brochure, keep codes off the fold lines.
Clear of the trim
Outer edges get trimmed and held by thumbs. Leave a margin between each code and the page edge.
Cover or back page
One code for “the full range online” or the current price list, for people who won’t open every page.
Send your designer the SVG, a vector file that drops straight into the layout. QR codes for designers covers styling the code for artwork files.
One code on the cover works for “see the full range online”. In a catalog, a code per section or product opens the right page directly and shows you in Statistics which sections get scanned.
Not the prices printed on the page; those stay as printed. With dynamic codes you can update what each code opens: replace the PDF price list in your dashboard, or point a URL code at a page showing today’s prices. If prices will change, print “Scan for current prices” beside the code instead of a figure.
A PDF suits a spec sheet, price list or portfolio you already produce as a document, up to 20 MB per file. A URL suits a product page that already exists on your site, and Video suits a demo.
Create the first code, duplicate it for each product or section, rename each to match the page it’s printed on, and keep the catalog’s codes in one folder. Statistics can be filtered by folder or by a single code. Your plan sets how many dynamic codes you can create.
Usually, but gloss reflects light at some angles. Keep strong contrast, leave clear space around each code, keep codes out of the fold and scan a printed proof under ordinary room light before the full run.
Image for a photo gallery, PDF for a portfolio document and List of links when the code should offer several pages, such as your site, a showreel and a booking link.
Each button opens the generator with that type selected. Design the code in the generator, then create your account to download it.
A spec sheet or price list you’ll replace.
Create a PDF QR codeA product or collection page on your site.
Create a URL QR codeAn assembly or product demo.
Create a Video QR codeEvery account starts with a 7-day free trial, no credit card required.